ASPIN Logo Austin Software Process Improvement Network (A-SPIN)
Apr 13, 2006
The First Annual A-SPIN Software Debate: "Why Products Fail"
Panelists:
- Jack Long, Cofounder, Lone Star Overnight
- Stephanie Weber, Director of Product Management, BearingPoint
- Aaron Jackson, Senior Development Manager, Zone Trading

Overview:

Our panelists represent three distinct perspectives on the product development cycle and will explore in detail two product development scenarios, one for a small and one for a large business.

Why do Products Fail? (two "case studies")
DataDoctor

Idea Person offers IT consulting services to doctors. In talking to clients, Idea Person recognizes a need for doctors to have access to a unified set of patient records. He envisions (continued . . . )